The investment assumption that costs thousands
You've bought a property, found a tenant, and you're collecting rent. Surely that's successful property investment. Then the boiler breaks, the tenant leaves, void periods eat profits, and you realise rental income minus actual costs is far lower than what you optimistically calculated before purchasing. Meanwhile, landlords who consistently profit understood from the start that success requires planning far beyond simply buying and letting.
Here’s what separates profitable landlords from those who regret their investments: understanding that yields must include real costs, legal obligations are non-negotiable, and smart property selection matters more than headline rent figures.
Calculate actual yields, not optimistic projections
Gross rental yield means nothing without real-world costs. Void periods, repairs, letting agent fees, insurance, certificates, and mortgage interest all reduce returns significantly. A “10% gross yield” property can easily become a 4% actual yield once maintenance, compliance, and vacant periods are accounted for - and 4% barely covers borrowing costs at current interest rates.
Base your investment decisions on net yield. Include:
- At least four weeks of void periods annually
- Maintenance budgets of one month’s rent each year
- Agent fees, safety certificates, insurance, and mortgage costs
If the net yield doesn’t provide a return worthy of the risk and effort, the investment isn’t viable - regardless of how appealing the rental income looks on paper.
Understand your legal obligations completely
Landlords must provide gas safety certificates annually, electrical installation condition reports every five years, and valid EPCs throughout the tenancy. None of these are optional. Failure to comply could prevent you from serving eviction notices and may even result in fines or prosecution.
Deposit protection is mandatory within 30 days. Failure means you cannot serve Section 21 notices and tenants may claim up to three times the deposit amount. A simple administrative oversight becomes a costly legal consequence.
Many areas also require selective licensing, with additional standards and fees. Buying without checking local licensing requirements creates unexpected compliance costs later.
Select properties strategically, not emotionally
A property you would personally love may not perform well as an investment. Your decision must be driven by:
- Tenant demand
- Maintenance costs
- Local rental trends
- Yield potential - not aesthetics
Stable tenant demographics create reliable returns. Student areas, commuter belts, or regeneration zones behave differently and carry different risks. Choose based on data, not emotion.
Budget for the costs everyone underestimates
Void periods happen. Repairs happen. Maintenance is unavoidable. Boilers fail, roofs leak, appliances break - regardless of tenant quality. Setting aside at least one month's rent annually for repairs protects you from financial surprises.
Avoid relying solely on uninterrupted rent to make your numbers work. Successful landlords plan for gaps - unsuccessful ones hope they won’t happen.
Your property investment strategy
Calculate net yields with full costs included. Understand legal requirements thoroughly. Choose properties for performance, not preference. Budget realistically for voids and maintenance. Profitable landlords aren’t lucky - they’re disciplined, informed, and realistic.
Considering property investment and need realistic guidance? Get expert advice today