The rise of remote and hybrid working has transformed how people choose where to live. With fewer commuters tied to city offices five days a week, buyers and renters are prioritising space, lifestyle, and flexibility over proximity to work. This shift is reshaping the UK property market, influencing everything from location preferences to home features. 

Bigger homes and flexible spaces are in demand 

One of the biggest changes in buyer and renter priorities is the need for dedicated workspaces. Previously, home offices were a luxury; now, they’re essential. Properties with spare rooms, converted lofts, or even garden offices are in higher demand than ever. 

Open-plan living, once a key selling point, is becoming less popular, with more people seeking zoned spaces for work and relaxation. Many buyers are looking for separate studies or rooms that can be adapted into office spaces, making functionality a top priority. 

City living vs. suburban and rural appeal 

With remote work reducing the need for daily commuting, more people are choosing larger homes in suburban and rural areas. Locations that offer a better quality of life, access to green spaces, and larger properties are increasingly attractive. 

While cities like London, Manchester, and Birmingham remain popular, areas with good transport links but lower living costs—such as commuter towns and well-connected villages—are seeing growing demand. Renters and buyers are happy to travel to the office once or twice a week in exchange for more space and a better lifestyle. 

Strong broadband and smart home tech matter 

For remote workers, fast and reliable internet is non-negotiable. Properties with access to full-fibre broadband are highly sought after, particularly in rural and suburban areas where coverage can vary. 

Smart home features, including app-controlled lighting, heating, and security systems, are also appealing to remote workers who spend more time at home and value convenience and efficiency. 

Outdoor space remains a top priority 

With more time spent at home, buyers and renters are prioritising gardens, patios, and balconies over shared outdoor spaces. Private outdoor areas, no matter how small, can make a property significantly more desirable. For apartments, access to nearby parks and green spaces is a key selling point. 

What this means for sellers and landlords 

To attract buyers and tenants in a remote-working world, properties should be marketed with home office potential, fast broadband, and outdoor space in mind. Highlighting proximity to co-working spaces, coffee shops, and transport links for occasional office trips can also make a home stand out. 

Adapt to remote work trends and sell smarter today