York has long been a magnet for tenants, but in 2025 the city’s rental market is livelier than ever. With its thriving universities, growing professional sectors, and unique lifestyle appeal, demand for quality rental homes continues to outstrip supply. For landlords, this is prime opportunity but standing out requires understanding what modern tenants are really looking for.
Professional tenants, young families, and graduates are increasingly shaping York’s lettings market. Areas such as Holgate, South Bank, and Clifton are particularly sought after, offering access to the city centre, parks, and transport links.
What tenants expect in 2025
Today’s renters have clear priorities. High-speed broadband is non-negotiable, especially for the many tenants working remotely. Energy efficiency is a growing focus too, as tenants seek properties that help them manage their monthly bills. Landlords who invest in insulation upgrades, efficient boilers, and smart thermostats will naturally attract more interest.
Contemporary kitchens, good-quality bathrooms, and dedicated home-working spaces are all big advantages. Properties offering flexible spaces such as an extra bedroom that can double as an office will find even more appeal with long-term tenants.
Security also matters. Modern locks, well-lit entrances, and secure outdoor bike storage are small touches that make a huge difference in tenant decision-making.
Presenting your property at its best
First impressions count, especially when competition is fierce. Well-maintained homes with neutral décor allow tenants to easily imagine themselves settling in. Fresh paint, clean flooring, and tidy outdoor spaces are low-cost improvements that can significantly enhance your property’s marketability.
Professional photography and well-crafted listings that highlight lifestyle features such as proximity to Rowntree Park, Bishopthorpe Road’s shops, or easy access to York Station help properties stand out online. Focus on marketing not just the home itself, but the lifestyle it enables.
Understanding York’s changing rental patterns
More tenants are seeking longer-term lets, wanting stability rather than the traditional six-month tenancy. Offering 12-month or even longer initial agreements can be a major selling point. Additionally, “bills included” packages are becoming more popular among students and professionals alike, offering convenience and simplicity.
Landlords should also stay updated on local licensing rules. Some larger shared houses in York may require HMO licences, and ensuring compliance with safety standards (EPC ratings, gas and electric safety) is not only a legal requirement but also reassures tenants that they’re renting a well-cared-for property.
The opportunity in York right now
With tenant demand continuing to rise across York, there has never been a better time for landlords to fine-tune their offering. Properties that balance modern comfort with a great location are letting faster and achieving premium rents. By anticipating tenant needs and investing in quality, landlords can secure reliable, long-term tenants and maximise their returns in 2025.
Ready to let your property in York? Speak to our expert lettings team today 